Backlinks to your site can come from a number of different sources. Without question backlinks are necessary and should absolutely be included in your marketing plan. So let’s first answer a few questions:
What are backlinks?
Backlinks are incoming links to a website or web page. The number of backlinks is only one indication of the popularity or importance of your website or page. See Wikipedia for a more in depth definition of backlinks.
Backlinks are links that do NOT originate from your site. They are links that originate from other popular sites. The more backlinks you have from “authority” sites the higher your search engine ranking.
How do I get backlinks?
Directories
Forums
Ezine Article sites
Press Release sites
Other blogs/websites
We have touched on some of these in previous posts; let’s re-cap.
Directories—again I will defer to Wiki to explain:
A web directory or link directory is a directory on the World Wide Web. It specializes in linking to other web sites and categorizing those links.
Directories are NOT search engines. They are sites that may list categories like business, arts, travel, etc. If you have a travel website you would want to look for some directories with a Google page rank of 6 or higher and submit your site to that directory.
In my personal opinion Directory submissions should be done manually not with automated software.
I’m just getting started with the articles and press releases, but I have seen the traffic from back links